I'm off to the Ekka tomorrow and am VERY excited. This year is going to be a big one - It's the last year of the show bag pavillion and the iconic chair lift (above) before they are demolished to make way for RNA redevelopments.
I love the Ekka. I am a huge kid at heart so I am in my element. Can't wait to scoff my face with fairy floss, dagwood dogs and terrible show bag lollies. Expect lots and lots of lomos next week. :)
I got the latest issue of CREATIVE in the mail yesterday. I drooled all over it.
The design issue is amazing. I know, I say amazing a lot. But honestly. I was sitting on my couch turning the pages in awe. It has a great backchat feature from John Matthews discussing the potentially detrimental effects The Gruen Transfer has had on the advertising industry that I found really interesting. Anyway, if you're into advertising it is a must see.
I had a bit of an epiphany today and realised that I kind of grew up with a little career crush on retail. My grandma was the whole floor manager of Pick n Pay (For those not in the know I would say, kind of like, Big W or Target with groceries too) for the majority of my childhood. These were the days pre-Coles takeover where the store was super family orientated - I'm talking family christmas parties with giant slides, facepaint and santa giving away sweet toys. I went to work with my Grandma a lot as a kid. Everyone knew my name, I got free lollies and I got extra time in the toys section (Being able to play unlimited nintendo 64 as a kid was everyone's dream). This is what I blame my obsession with retail on.
I am a sucker for retail marketing. Give me an up and coming designer and I will watch them blossom with eager anticipation. I love seeing a company grow and evolve to the point where a 30 second spot actually does their brand justice. Although it's not an up and coming company, rather a national powerhouse, I do realyl love Myer's seasonal campaigns. Summer 09 is perhaps my fav.
I love her to pieces. I really am not normally into that kind of stuff (Yup I realise I just sounded about eighty), but I do adore Miss Sovereign. I love the attitude. The I really don't care if you hate my style vibe is so refreshing.
She's quite possibly the only reason I would go to Parklife. Love the indian stripes in "I Got You Dancing" and the rest of her Jigsaw album makes me wanna move. Perfect for the Gym. :) xo
I'm off to the Ekka tomorrow and am VERY excited. This year is going to be a big one - It's the last year of the show bag pavillion and the iconic chair lift (above) before they are demolished to make way for RNA redevelopments. 
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